👉️ How to Analyze a Stock Like a Pro: Without Boring Yourself to Death 💀 

👉️ Headlines Making Noise: Consumer Inflation Projections Are Surging 🆙 

👉️ The Profit Academy: Your Shortcut to Smarter Investing 📈 

Consumer inflation expectations are surging due to concerns over U.S. tariffs on Canada and Mexico. 

The University of Michigan’s preliminary survey for January revealed that consumers are projecting a 3.3% increase in prices over the next year. This is up from the original consensus in December of 2.8%.

Long term expectations also rose to 3.3%, marking the highest projection since June 2008.

Goldman Sachs analysts predict that increased tariffs could raise inflation by about 0.3-0.4 percentage points in 2025, leaving it at 2.4% by December 2025.

What are you doing to protect yourself against inflation?

The best way?

An emergency fund sitting in a HYSA earning more than the inflation rate.

Inflation sucks. There’s no getting around that.

But we can fight back against it.

Make sure your dollars are generating a higher return than the inflation rate and you’ll maintain your purchasing power.

The worst thing you can do is leave your money in a traditional savings account.

How to Analyze a Stock Like a Pro (Without Boring Yourself to Death)

Investing in stocks can feel like picking a needle out of a haystack… Except the haystack is on fire and everyone on Wall Street is shouting conflicting advice.

But don’t worry!

Today, we’re breaking down how to analyze a stock from start to finish, in a way that won’t put you to sleep.

Let’s dive in!

Step 1: Understand the Business (Before You Buy the Hype)

Before you invest a single dollar, ask yourself: What does this company actually do?

If you can’t explain it in a few sentences, you probably shouldn’t invest in it.

Read the company’s about page, annual reports (10-Ks), and investor presentations.

If you’re still confused after doing that, it might be time to move on.

Step 2: Check the Financial Health

Numbers don’t lie… Well, unless they’re manipulated.

Here are the key financial metrics to check:

• Revenue & Earnings Growth: Is the company making more money each year? If the answer is yes, you’re looking in the right spot.

• Profit Margins: Is the company efficiently turning revenue into profit? Companies can be making money but not turning a profit. We don’t like companies like that.

• Debt Levels: Does it owe more money than it can handle? Companies will sometimes over leverage themselves to expand the business. This can be a warning sign, especially if sh*t hits the fan, they will be severely underwater.

• Free Cash Flow (FCF): The lifeblood of a company. More cash flow = more financial flexibility. We love to see growing free cash flow. This is what ultimately drives a stock price over time.

You can find all this juicy data in the company’s income statement, balance sheet, and cash flow statement on sites like Yahoo Finance.

Even just a quick google search can help you check off the 4 boxes above.

Step 3: Evaluate the Competitive Advantage (A.K.A. The Moat)

A great company needs a moat, a sustainable competitive advantage that keeps competitors from eating its lunch.

This could be a strong brand (Apple), network effects (Meta), cost advantages (Walmart), or patents (pharma companies).

The stronger the moat, the better the long-term potential.

If you don’t know the companies moat, or maybe they don’t have one, start looking elsewhere.

Step 4: Analyze Industry & Market Trends

Even a great company can struggle if its industry is in decline (RIP Blockbuster).

Research:

• Market trends (Is demand growing or shrinking?)

• Competitors (Who else is in the game and who is stealing market share?)

• Regulation risks (Could the government ruin the party?)

If the industry looks promising, that’s a green flag! Carry on…

Step 5: Look at Valuation (Is It a Good Deal?)

Would you buy a $10 coffee for $20? No? Then why would you overpay for a stock?

Compare the stock’s valuation using:

• Price-to-Earnings (P/E) Ratio

• Price-to-Sales (P/S) Ratio

• Enterprise Value-to-EBITDA (EV/EBITDA)

Compare these numbers to industry peers. If the stock is overpriced, you might want to wait for a better entry point.

Remember, using these metrics to value a company is good. But using these metrics to value a company against its peers is even better. With every number or ratio we analyze, we have to compare them to other companies in the same industry. These numbers mean very little on their own.

Step 6: Check Insider & Institutional Activity

If company executives are dumping shares like hot potatoes, be wary. This may not always be a bad sign, but it’s on you to figure out why these shares are being dumped.

On the flip side, if big investors (hedge funds, institutions) are buying, that’s a good sign.

You can find this information with a quick Google search.

Step 7: The Final Gut Check

After all this, ask yourself: Would I still be happy owning this stock in five years, even if the price drops tomorrow? 

If yes, you’ve found your winner!

Analyzing stocks doesn’t have to be dull, just use these steps as your blueprint and you’ll be finding the best stocks in the market in no time.

See you in the next one.

Alex (The Dividend Dominator)
Founder and CEO of Dividend Domination Inc.
Follow me on Twitter, Instagram and LinkedIn

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